1986-1, NAIC Proceedings

  • National Association of Insurance Commissioners External Communication Plan – September 8, 1985
  • External Communication Project Rational
    • Objective – To increase awareness of state insurance departments as a primary source of consumers information about insurance products.
    • Strategy  – To offer buying tips and to solicit questions on a specific insurance product. (p95) 

1986-1, NAIC Proceedings