Distribution
- The unbundling of manufacturing and distribution:
- The modern life insurance industry started with bundled manufacturing and distribution, the latter being characterized by controlled, exclusively aligned career sales forces.
- We then witnessed three sequential shifts:
- The disenfranchisement of the industry’s career sales forces
- Re-aggregation of individuals previously comprising those sales forces into stand-alone marketing entities comprised of independent producers (called producer groups, marketing companies, etc.)
- Most recently, initial signs of reacquisition of those marketing entities by the life insurance industry as well as by banks and others
1999 - SOA - Service or commodity? Life insurers being forced to choose in an uncertain time., by Sam Turner, Society of Actuaries - 3p