Anti-MLM (Multi-Level Marketing)
- Always Marco
- Bruce Craig
- Robert Fitzpatrick
- William W. Keep
- School of Business, The College of New Jersey, Ewing, New Jersey, USA
- 2013 - AP - Multilevel Marketing: A Historical Perspective, by William W. Keep - 3p
- Varieties, Alternatives, and Deviations in Marketing History
- Peter Vander Nat
- Senior Economist, Federal Trade Commission, Washington, DC, USA
- Robert Fitzpatrick
- 2012 - Book - False Prophets, by Robert Fitzpatrick
- 2020 - Book - Ponzinomics, by Robert Fitzpatrick
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2023 - Book - Direct Selling: A Nonfiction Fable, by Robert Fitzpatrick
- Steven Hassan
- 2015 - Book - Combating Cult Mind Control: The #1 Best-Selling Guide to Protection, Rescue, and Recovery from Destructive Cults, by Steven Hassan
- 2022 - Book - Freedom of Mind: Helping Loved Ones Leave Controlling People, Cults, and Beliefs, by Steven Hassan
- 2009 - Book - Merchants of Deception: An Insider's Chilling Look at the Worldwide, Multi Billion dollar Conspiracy of lies that is Amway and its Motivational Organizations, by Eric Scheibeler
- 2023 - LR - Multilevel Marketing, An Unwinnable Lottery: How MLMs Illegally Target Women and Minorities Using Deceptive and Predatory Recruitment Practices and the Need for Specific and Expanded Legal Protections, by Taylor Walsh - 22p
- Abstract
- This Note details the rise of the modern multilevel marketing companies’ (MLMs) business model and explores how MLMs have become synonymous with deceptive recruiting practices that target and exploit women and minorities. To understand the rise of the “modern MLM”—defined by this Note as direct selling companies incorporated after 1979—this Note begins with a discussion of the seminal 1979 Amway decision and goes on to examine the current legal theories behind most states’ criminalization of pyramid schemes as unwinnable lotteries. Further, it analyzes the notable exclusion of MLMs from current criminal statutory schemes.