Marketing and Distribution
Marketing and Distribution
- 2020 07 – SOA – Marketing and Distribution: Who Sells and Distributes, By Nick Ortner and Brendan Costello, edited by Mike Prendes, Society of Actuaries – 4p
- GLOSSARY OF DISTRIBUTION HIERARCHY TERMS
- Field Marketing Organization (FMO)/Independent Marketing Organization (IMO)
- General Agent (GA), Brokerage General Agent (BGA), and Managing General Agent (MGA)
- Agent/Producer vs Broker
- Independent vs Career/Captive Agents
- Wholesaler vs Retail Distributors
- GLOSSARY OF OTHER COMMON TERMS
- Call Center
- Channel Conflict
- Direct-to-Consumer (also referred to as DTC or D2C)
- GLOSSARY OF DISTRIBUTION HIERARCHY TERMS
2020 10 – SOA – Marketing and Distribution: Compensation for Sellers and Distributors, By Nick Ortner and Brendan Costello, Society of Actuaries – 2p